Lesson 1. Unstoppable Drive to Reach Your Goals Despite Life's Obstacles
You know that feeling. You've had it all your life. That drive to achieve, to be successful no matter what. You might have called it ambition, or maybe determination or hunger. But whatever you call it, you know that you can't live without it. That unstoppable hunger to succeed, no matter what life throws your way. It's what separates the successes from the also-rans, the champions from the also-rans.
It's what drives you to pick yourself up after a setback and keep going, even when all the odds are stacked against you. It's what makes you push yourself to the limit, even when you're tired and all you want to do is give up. For some, this hunger is easy to satisfy. They find a career they love and everything comes easy. But for most of us, it's not so simple. We face setbacks and obstacles at every turn. We're constantly tested by life, by others, by our own doubts and fears.
Ashneer describes in the book's introductory chapters how his upbringing was nothing short of difficult, how his grandparents felt the effects of Partition, and how his family toiled arduously to create success from nothing. Ashneer had his fair share of challenges in life, but he still made the decision to rise like a phoenix and prevail in it. Whether it was obstacles he faced at IIT and IIM, suffered betrayal by his own co-founders at BharatPe. He felt lost and insecure after leaving his job at AmEx to join Grofers only to work at a derogatory low salary, and almost missed a near-death experience in 2008 Taj Attacks.
When things get tough and they will, because that's simply the nature of life, it's natural to lose sight of our goals. The obstacles in our way seem insurmountable, and we wonder how we'll ever make it to the other side. It's during these tough times that it's essential to shift your perspective. Instead of looking at your current situation, start thinking about how you'll feel once you've overcome it. Picture yourself on the other side of whatever you're struggling with, and let that motivate you to keep going.
Yes, it's easy to give up when things get tough. But it's those who keep pushing forward in the face of adversity who eventually reach their goals.
Lesson 2. Success Comes With a Grueling Price Tag: Are You Ready?
Success is a beautiful thing. But often, it's only beautiful after the grueling journey that comes with it. Are you ready to
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