Getting to Yes Book Cover

Getting to Yes

Negotiating Agreement Without Giving In
Genre: Self Help
Publishing Year: 1981
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What’s inside

Getting to Yes: Negotiating Agreement Without Giving In" is a book that provides a proven, step-by-step strategy for coming to mutually acceptable agreements in various conflicts. It offers a framework for creating win-win scenarios in negotiations, whether they involve personal, community, or business issues. The book emphasizes the importance of negotiation in all aspects of life and provides practical guidance for improving negotiation skills and conflict resolution. It is based on the work of the Harvard Negotiation Project and has had a significant impact on the way practitioners, teachers, researchers, and the public approach negotiation. The authors, Roger Fisher and William Ury, present a method of negotiation that isolates the problem, focuses on interests rather than positions, generates a variety of options before settling on an agreement, and insists that the agreement be based on objective criteria. The book aims to help individuals define and practice negotiation techniques, including hard, soft, and principled approaches, and provides a framework for finding win-win solutions that meet one's goals while preserving relationships for future negotiations. It has been described as a highly readable and practical primer on the fundamentals of negotiation  

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    About the author

    Roger Fisher and William Ury Image

    Roger Fisher was the Director of the Harvard Negotiation Project and taught negotiation at Harvard Law School as the Williston Professor of Law Emeritus. A renowned negotiations expert, he founded two companies, namely, Conflict Management Group and Conflic...

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    Getting to Yes by Roger Fisher and William Ury was published in 1981.

    Once you've completed Getting to Yes book, We suggest reading out The New Father as a great follow-up read.

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