Shoe Dog Book Cover

Shoe Dog

A Memoir by the Creator of Nike
Book by: Phil Knight
Publishing Year: 2016
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What’s inside

Shoe Dog is the memoir of Phil Knight, the creator of the footwear company Nike. The book offers a glimpse into his life and the roller coaster ride he went through to build his company. It also chronicles the history of Nike from its early struggles to become one of the world’s most famous companies. The book is considered very helpful for all the people looking to start their own business. Highly successful personalities, like Warren Buffet and Bill Gates, have also mentioned at times that ‘Shoe Dog’ is one of their favorite books.

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Lesson 1. The Start of a Crazy Idea.

Phil Knight was a student at Stanford Business School. He was a shy guy and also a terrible salesperson with no experience whatsoever. In 1962, at 24 years old, he completed his education and was fresh out of the business school. Around that time, he had a vision in his mind. He discussed it with his father, classmates, and professors. But, everyone called it a crazy idea. They weren’t of much help. Phil knew his vision was crazy, but he had already made up his mind to pursue it. 

His plan was to import Japanese running shoes to the United States. He already had his eye on the Tiger brand, which was manufactured by the Japanese company Onitsuka. After he completed his time at the business school, he flew across the Pacific, all the way to Japan. He sold his bold proposition of importing running shoes to the members of the Onitsuka Company. To Phil’s utter surprise, the pitch was a success. Almost everyone liked his proposition. The CEO of Onitsuka was very amused by the idea and asked Phil about the name of the company he would be working with. 

Phil was completely unprepared for this and just blurted out the name ‘Blue Ribbon.’ The CEO agreed to the deal and sent him 300 pairs of Tiger brand shoes to start off with. Over the next couple of months, Phil sold the shoes to the Americans out of the trunk of his car. This was the beginning of a crazy idea.

 

Lesson 2. The Temple of Nike.

When Phil decided he would have to go to Japan, he thought of extending his trip to different places. He wanted to visit different countries and know about their cultures. As he didn’t have enough money back then, he acquired a loan from his father in Portland. 

After his deal with the Onitsuka Company, he planned an itinerary with his friend from Stanford. Phil traveled on to Asia, the Middle East, and Europe. During all his travels, he found a lot of inspiration from all the things he saw and experienced. Notably, his visit to Greece was special. He was so intrigued by the Temple of Nike in Athena. He found himself standing in front of the Temple of Nike, the goddess of victory, for hours on end. 

Years later, Knight came across an ancient Greek playwright. The playwright was called ‘The Knights’ by Aristophanes. In the play, a warrior happens to gift the king a pair of shoes in the Temple of Nike. This inspired him to go

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About the author

Phil Knight Image

One of the world’s most influential business executives, Phil Knight is the founder of Nike, Inc. He served as CEO of the company from 1964 to 2004, as board chairman through 2016, and he is currently Chairman Emeritus.

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Chapter List
  • Lesson 1. The Start of a Crazy Idea.
  • Lesson 2. The Temple of Nike.
  • Lesson 3. Shoe Dogs.
  • Lesson 4. The Talented Blue Ribbon Team.
  • Lesson 5. The Ups and Lows.
  • Lesson 6. Grow or Die.
  • Lesson 7. Just Do It.
  • Lesson 8. Believe and Achieve.
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FAQs

In the summary of Shoe Dog book, there are 8 key lessons. These lessons include:

  1. Lesson 1. The Start of a Crazy Idea.
  2. Lesson 2. The Temple of Nike.
  3. Lesson 3. Shoe Dogs.
  4. Lesson 4. The Talented Blue Ribbon Team.
  5. Lesson 5. The Ups and Lows.
  6. Lesson 6. Grow or Die.
  7. Lesson 7. Just Do It.
  8. Lesson 8. Believe and Achieve.

Shoe Dog by Phil Knight was published in 2016.

Once you've completed Shoe Dog book, We suggest reading out Getting Things Done as a great follow-up read.

Yes, the book Shoe Dog is really good to read. 44 people have searched for the book summary on the Wizdom platform. The book summary has a rating of 0.0, 0 on our platform.

In the printed version of Shoe Dog book have over 300 pages and usually takes 8-10 days to finish. However, with the Wizdom app, including its summary and audiobook, it can be completed in just 15 minutes.

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