To Disrupt or Not to Disrupt?
Disruption isn’t always the right strategy for startups. It’s a choice.
Author:
Joshua Gans
Genre:
Disruption
The New Disrupters
By entering the market with products and services that are every bit as good as those offered by legacy companies, a new breed of disrupters is making it harder than ever for traditional businesses to compete.
Author:
Rita Gunther McGrath
Genre:
Disruption