The Soul of the Corporation

How to Manage the Identity of Your Company
Genre: Branding
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Think Like a Rock Star

How to Create Social Media and Marketing Strategies That Turn Customers into Fans
Author: Mack Collier
Genre: Branding
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Trump University Marketing 101

How to Use the Most Powerful Ideas in Marketing to Get More Customers
Author: Don Sexton
Genre: Branding
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Trust Agents

Using the Web to Build Influence, Improve Reputation, and Earn Trust
Genre: Branding
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Upside

Profiting from the Profound Demographic Shifts Ahead
Genre: Branding
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Visibility Marketing

The No-Holds-Barred Truth About What It Takes to Grab Attention, Build Your Brand and Win New Business
Author: David Avrin
Genre: Branding
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Warp Speed Branding

The Impact of Technology on Marketing
Genre: Branding
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The New Science of Cute

Author: Neil Steinberg
Genre: Branding
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The New Strategic Brand Management

Creating And Sustaining Brand Equity Long Term
Genre: Branding
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The Physics of Brand

Understand the Forces Behind Brands That Matter
Genre: Branding
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