The Mom Test
How To talk to customers and learn if your business is a good idea when everyone is lying to you
Author:
Rob Fitzpatrick
Genre:
Business, Communication
This insight lays down the tips and tricks to improve the success rate of your customer conversations. The premise of The Mom Test understands how difficult customer conversations can get and so comes up with a range of solutions th...
Building Companies in Times of Change
Author:
Greymatter
Genre:
Business, Career, Future, Health, Innovation, Marketing, Podcasts, Productivity, Society, Society & Tech, Strategy, Technology
The State of Fashion
Author:
The McKinsey Podcast
Genre:
Business, Future, Innovation, lifestyle, Marketing, Podcasts, Society, Society & Tech, Technology
What’s Up, WhatsApp?
Author:
TechStuff
Genre:
Business, History, immersive, Innovation, Leadership, Marketing, Podcasts, Society & Tech, Strategy, Technology
The 48 Laws of Power
The secret methods to getting what you want
Author:
Robert Greene
The 48 Laws of Power is a book by Robert Greene. He first thought about writing a book when he was a writer in Hollywood. This book explains to us how leaders act and behave in certain circumstances. This book helps us learn some va...
The E-Myth Revisited
Why Most Small Businesses Don't Work and What to Do About It
Author:
Michael E. Gerber
“The E-Myth” by Michael Gerber answers many questions regarding the failing businesses. He explains what mistakes are made, and how to avoid them right from the start. The book focuses mainly on small businesses, and on how to grow ...